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Partners6 min read

Large partners are moving onto the platform: what convinces them

Workshop networks, dealer groups and national fleets are digitalising tyre procurement. Here are the criteria they put on the table and how we meet them.

Large partners are moving onto the platform: what convinces them
Contents
  1. 01What a large partner asks for, in priority order
  2. 02Why the platform wins against the classic model
  3. 03What a key account onboarding looks like
  4. 04What we dedicate to them
  5. 05Let us talk

Over the past year the most interesting new accounts have not been small workshops but organisations with 10 to 100 locations: fitting-centre networks, dealer groups, national transport fleets and car rental companies. They all reached the same point — buying tyres by phone and email no longer scales.

What a large partner asks for, in priority order

  1. 1

    1. One price across the network

    A procurement director cannot accept two workshops in the same group buying the same tyre at different prices. The grid is configured per organisation, not per site.

  2. 2

    2. Spend visibility

    They need to see, at any moment, what was ordered, from where, by whom and at what cost. Full history, filterable and exportable.

  3. 3

    3. Control over who orders what

    Role-based access: a site manager orders, a manager approves, finance sees only the documents.

  4. 4

    4. Logistics predictability

    Deliveries in agreed time windows, to multiple locations, without depending on a sales rep being available.

  5. 5

    5. Frictionless paperwork

    Centralised or per-site invoicing, their choice, with documents generated automatically and fitting their accounting flow.

Why the platform wins against the classic model

CriterionClassic procurementPlatform procurement
Price consistencyDepends on who negotiatesIdentical across the network
Administrative timeHours per weekMinutes per order
Ordering errorsFrequent (phone transcription)Practically eliminated
ReportingRebuilt manually from invoicesExported directly from the account
Scaling to new sitesRenegotiation from scratchYou add a user

What a key account onboarding looks like

We start with a short consumption audit: sizes, volumes, seasonality, locations. We build the commercial grid and configure the account and role structure. Next comes a 30-day pilot on two or three locations, with clear targets on lead time and accuracy. If the pilot confirms, we roll out across the network and sign the annual framework agreement.

A large partner does not buy a price. They buy predictability — and they measure it on every delivery.

What we dedicate to them

  • A dedicated account manager replying within the same working day.
  • A contractual price grid, valid for the term of the agreement.
  • Stock reserved on critical sizes, based on historical consumption.
  • API or feed integration with their own inventory systems and ERP.
  • Periodic reporting on consumption, by location and by product category.

Let us talk

If you manage tyre procurement for several locations or a large fleet, write to us from the contact page. The first conversation is an analysis, not a pitch — we want to understand how you work before proposing anything.

Want your wholesale prices?

Open a B2B account and see real stock and your own discount grid on every product within minutes.

Frequently asked questions

Short answers to what partners ask us most often.

What qualifies as a key account?

Typically organisations with multiple locations, fleets above 50 vehicles, or partners with steady and significant monthly volumes. The real criterion is complexity, not volume alone.

Can we have separate users for each location?

Yes. The organisation account supports multiple users with different roles — who orders, who approves and who only sees documents — plus distinct delivery addresses per site.

Can the platform integrate with our ERP?

Yes. We provide a REST API and product feed, and for custom systems or specific ERPs we can build the integration together with our technical team.

How long does onboarding a network take?

A pilot on two or three locations goes live within one to two weeks, and the network-wide rollout typically takes 30 to 60 days depending on the number of sites and required integrations.

Do you sign framework agreements with fixed pricing?

Yes. For partners with steady volumes we fix the commercial grid for the term of the agreement, with review clauses for major market movements.